EXO 2015 Comeback Concept – Pathcode #KAI

In view of their much awaited comeback announced at the end of March 2015, the first teaser revealed a ‘pathcode’ concept, and of course the updated EXO logo.

This time round it’s a cube shape and visually quite close to the first logo, possibly a connection to EXO’s early beginnings, knowing that this comeback will be EXO’s premier as 10 members.

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As usual, the art director masterminds behind EXO came up with a cleverly researched concept where the teaser had connections to Social Networking Sites, such as Instagram and Twitter, sprinkled with hints and riddles to build fans’ anticipation worldwide!

Pathcode #Kai

The teaser began with a bird eye view of the city of London at 15.00, where Kai’s spotted trying to runway from whoever was following him.

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Managed to escape from the stranger on a rooftop.

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PathcodePath guiding to the next Code to unlock new teasers.
SC_EXODUS_140318_PathcodeEXOFollow @PathcodeEXOEXO’s official 2015 comeback Twitter account for upcoming hints and enter the answer on EXO’s official website exo.smtowm.com to gain access to teasers.

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After receiving the notification on his Galaxy S6 handphone (ㅋㅋ wise product placement for Samsung’s upcoming smartphone), flashback scenes from the OVERDOSE era came back to him.

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EXO’s superpowers prevailed. In Kai’s teaser, he was seen teleporting once again, possibly from London to Barcelona (as per Kai’s IG post)

SC_EXODUS_140318_Kai4EXODUS: Mass departure of people.

The flying dove symbolised EXO’s move on from being 12 to a new beginning as 10.

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Image Source: exo.smtown | Written by: the EXO Style*

* This post reflects the point of view and deduction of the author – take out with full credit

*

Hello guys! Sorry for being away for so long.. been busy irl ^^ EXO’s BACK! Yayyy ♥

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